Foreigners new customers impacting in Chile.

According to data from the National Institute of Statistics (INE), immigrants reach 6.6% of the total population of the country, where it is estimated that they have reached the country about 1,251,225.

In addition, INE explains that, of this total, 51.6% are men and 48.4% women, while the largest amount of this population is concentrated between 29 and 39 years.

Felipe Vargas and Cristián Toffolo Aztro partners the neuromarketing agency that is positioned in the world of advertising and marketing argues that “today we are aware that Chile has changed, the incorporation of foreigners into the country has transformed society and what is wanted project, now the communication goes hand in hand with the experiences, the new buyers and thanks to that a new way of selling the product in a different way has been created ”.

Source: Portal Innova.